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February 9, 2010 |
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November 09, 2009 |
By: The Associated Press |
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cDonald’s Corp., the world’s largest fast-food chain, said Monday that monthly sales growth was relatively flat in the U.S. but that was offset by stronger growth globally.
 McDonald’s has experienced strong sales in the U.S. during the recession as consumers traded down to cheaper food options. However, sales in stores open at least 13 months edged down 0.1 percent in the U.S. in October, partly due to strong year-ago comparisons. Last year, sales in stores open at least one year rose 8.2 percent.
 McDonald’s is also facing pressure from high unemployment in the U.S., which keeps customers away during the company’s breakfast and lunch hours.
 Demand for Dollar Menu items, premium Angus burgers and McCafe espresso-based coffees were strong in the U.S.
 Sales in stores open at least one year rose 3.3 percent overall, including a 6.4 percent rise in Europe and a 4.7 percent rise in Asia/Pacific, Middle East and Africa.
 In Europe premium and mid-tier menu options performed well. In Asia Pacific, Middle East and Africa, core menu, value and breakfast options did well.
 Oak Brook, Ill. McDonald’s said total sales rose 10.3 percent globally, or 5.2 percent excluding the effect of the stronger dollar.
 Year-to-date, sales in stores open at least one year rose 4.2 percent, while total sales edged up 0.9 percent, or 6.1 percent excluding the stronger dollar.
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