Latin America has followed Europe’s lead in regulating and enforcing personal data privacy as a fundamental right rather than the U.S. model of a free-floating asset waiting to be captured and subjugated.
Data providers in the U.S. are gathering information and creating profiles of consumers and businesses in other countries, including Latin America. But companies with long-term global interests have reason to prepare contracts involving data security with Latin America-friendly provisions in mind. Selling that data down the road can depend on it, said Luis Salazar, a partner at Salazar Jackson in Miami.
