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Legal Advertising Calendar
Lawyers read the Daily Business Review.
The Review reaches an audience of more than 20,000 South Florida attorneys, 33% of whom are managing partners or shareholders in a medium or large law firm in South Florida.
Our readers are dedicated.
78% of The Review’s legal readers are a member of their firm's management committee. Our readers are loyal subscribers. More than 60% have been subscribing to The Review for five years or more.
Most importantly, our readers respond.
More than 66% of our readers reacted to the paper's advertising content by either making a purchase, phoning an advertiser, passing the ad along or visiting an advertiser's Web site. 83% of our legal readers referred matters to another law firm one or more times in the last 12 months and 73% have retained the services or another law firm or outside counsel at least one or more times in the last 12 months.
What law your readers do?
48% litigators
39% real estate / land use
32% corporate law
20% family law
20% general practice
19% personal injury
17% trust, estate planning and probate
*2001, Erdos & Morgan
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